PLMA’s 2014 “World of Private Label” International Trade Show was held between 20-21 May in Netherlands. The Private Label Manufacturers Association (PLMA) is a non-profit organisation founded in 1979 to promote private label. It is the only organisation of its kind, representing more than 3,500 member companies around the globe. This year’s Trade Show was the biggest ever, with nearly 4,000 exhibit stands. More than 2,250 exhibitors from 70 countries, including 53 national and regional pavilions were present. More than 11,000 buyers and visitors from 115 countries, attended the two-day event. Products on display included fresh, frozen and refrigerated foods, dry grocery, and beverages as well as products from non-food categories.
The aim of our participation was to introduce and get known our products on international level.